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Tradition + creativity makes traditional handicrafts become fashion gifts

Date£º2020/12/7

The smooth shape of canned brown sugar is printed between fashion, popular fashion slogan, hand woven gift box full of retro feeling, classic red packaging reveals a strong "China Red"... In the past, ancient anti brown sugar, after careful packaging, immediately became "high". With Comrade "love", Ma Xintong team of Hainan university students will integrate Hainan's Tam sugar explosion technology with modern technology and innovative elements to launch the "Luo" brown sugar brand.


"In Taiwan and Japan, the same handmade" brown sugar "has become a very popular commodity. In fact, our ancient French brown sugar has a strong taste and human body also has many benefits. It is because the industrialization of brown sugar can not match. "Ma Xiaotong believes that the ancient red brown brown brown sugar is now in the state of extinction, and decided to put the traditional handicraft products to the market and explore business opportunities.


And Hainan coconut carving and traditional crafts, after a wide period of development, now there are many enterprises in the effort to usher in new opportunities. There is a huge market for high-end and expensive coconut carving works, affordable coconut carving loudspeakers, coconut shell Kitchenware and fashionable acrylic coconut shell.


"This is the touch coconut carving lamp we developed, this is the incense Candlestick, this is the tea pot..." Wu Mingju is the national intangible cultural heritage project Hainan coconut carving provincial heritage. In addition to making high-grade coconut carving art works, he is also committed to developing coconut carving crafts with more practical and ornamental value. "I think Hainan tourists know that coconut carving is not just the coconut of the past Teeth, as rough products.


As early as 10 years ago, Guo Kai set up a company to turn traditional Li Jin handicrafts into commodities and enter the market. Now, in addition to the traditional handmade Li Jin products, Guo Kai integrates the traditional Li Jin model of mechanical textiles into modern technology and realizes industrialization.

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